Champify
Also known as: Champify Insider AI
Salesforce-native relationship intelligence that watches the contacts already in your CRM for job changes, qualifies and tiers them, and writes warm leads back into Salesforce, with Insider AI briefing reps on which closed-lost deals to reopen.
Champify turns a company's own relationship history into pipeline, and does it entirely inside Salesforce. It monitors the contacts already in the CRM for job changes, so when a past customer, champion or evaluator lands somewhere new the team hears about it, and it watches target accounts for incoming executives. Each change is qualified and tiered so only the ones worth working surface, then enriched and written into Salesforce as a record with the new company and role attached, routed to the right person and pushed to Slack or email.
Insider AI runs a second motion over closed-lost opportunities, reading CRM history, loss reasons, emails and call transcripts to produce a re-engagement brief covering what changed, why the deal was lost and what to open with, while Contact Management and Calendar Sync keep the underlying contact data current and complete missing opportunity roles. Colleague referrals read meeting history to suggest who on the team should make the introduction.
Everything grounds in the customer's own first-party data rather than a purchased database, and the product stops at the handover: it surfaces and prepares, and a person does the outreach. Delivery is a native Salesforce managed package that resides in the customer's own org with sandbox deployment, four customizable permission sets and an Apex governor to stay inside platform limits. Champify is SOC 2 Type II compliant and has completed the Salesforce AppExchange security review. Pricing is published, from $2,000 a month for 15,000 tracked contacts up to $6,000 for 150,000, with unlimited users on every tier.
Vendor details
Canonical URL
https://champify.io
Category
GTM / revenue agent
Subcategory
Sales — champion/job-change tracking
Funding status
Private. Co-founded by Todd Busler, previously a founding account executive at Heap. Salesforce AppExchange partner with a listed managed package. Publishes a $500,000 ROI guarantee and a 2x ROI guarantee across all plans.
Company status
independent
Use cases & customers
Primary use cases
Target customers
Deployment options
Integrations
A native Salesforce managed package installed into the customer's own org, with unlimited Salesforce users on every plan and RevOps orchestration covering field mapping, account matching, routing and deduplication. Reads calendar and meeting history and product usage data, writes leads, contacts and opportunity contact roles back into Salesforce, and delivers alerts to Slack and email. There is no native HubSpot integration; HubSpot users must route Champify data through their own Salesforce-to-HubSpot sync. No public API, SDK, webhook documentation or MCP server.
In practice
A champion who loved your product leaves for a new company and you never find out. Champify watches the contacts already in your CRM and writes a warm lead into Salesforce when one lands somewhere you can sell.
A third of your customers started as closed-lost opportunities, and most of them never get reopened in time. Insider AI reads the loss reasons, emails and call transcripts and tells a rep who to reopen, when, and what to say first.
Your reps don't know which relationships are strong enough to lean on. Champify scores relationship strength from meeting history and opportunity records, and suggests which colleague should make the introduction.
Sources & related URLs
Related / legacy domains
Agentic Index coverage score
6.0 / 14 capabilities · 43%
| Integrations & Tool Calling | Partial |
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Deep inside one ecosystem. Champify is a native Salesforce managed package: install, manage, action and measure within the CRM, with RevOps orchestration covering field mapping, account matching, routing and deduplication, opportunity contact role assignment, dynamic views for account teams and an Apex governor to stay inside platform limits. Around it, calendar sync reads meeting history, product usage data is ingested, and alerts are delivered to Slack and email so the work reaches reps where they already are. Breadth is the limit: there is no connector catalog, no marketplace and no way to add an integration, and the platform runs in one CRM. The vendor's pricing FAQ states plainly that there is no native HubSpot integration and that HubSpot users must route Champify data through their own Salesforce-to-HubSpot sync. Sourcechampify.io/integrations and champify.io/pricingread 2026-09-02 |
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| Workflow Orchestration | Partial |
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A real unattended pipeline that stops at the handover. Champify monitors tracked contacts for job changes, qualifies and tiers each change so only the relevant ones surface, enriches the record, writes it into Salesforce as a lead or contact with the new company and role attached, and routes it to the right person, with RevOps orchestration handling field mapping, account matching, routing and deduplication along the way. Insider AI adds a second chain over closed-lost opportunities, reading CRM history, loss reasons and call transcripts to produce a re-engagement brief covering what changed, why the deal was lost and what to say first, and colleague referrals use meeting history to recommend who should make the introduction. Every chain ends with delivery to a person: in the vendor's framing, intel is delivered so the team can take action, and no outreach, sending or execution step is documented. Sourcechampify.io/platform/champion-tracking, champify.io/platform/insider-ai and champify.io/pricingread 2026-09-02 |
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| Knowledge Grounding & RAG | Full |
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Grounding rests entirely on the customer's own data. Champify's stated premise is that it uses the customer's first-party data rather than a purchased database: Salesforce contacts and opportunity history, closed-lost outcomes and reasons, calendar and meeting activity capturing everyone the team has actually met regardless of CRM hygiene, and product usage records. Relationship strength is scored from that history, and Insider AI is described as synthesizing intel across the customer's call transcripts, emails and CRM to direct who to re-engage, when and how. Contact Management and Calendar Sync keep the same corpus current by enriching contacts and completing missing opportunity roles, so this is a maintained structure over the customer's material rather than research assembled per request. Sourcechampify.io/platform/insider-ai, champify.io/platform/champion-tracking and champify.ioread 2026-09-02 |
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| Human Oversight & Guardrails | Partial |
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Oversight comes from the design rather than a mechanism. What the customer configures is what reaches a person: qualification and tiering separate the changes a team must work from the ones that are merely nice to know, audience definitions are set by the customer, and routing rules decide who sees what. The system sends nothing to a prospect, so a rep's judgment sits between every signal and every action. That same design is why there is nothing more here: with no autonomous outreach there is no approval gate, review queue, confidence threshold or guardrail configuration, and the filtering that exists governs relevance rather than safety. Sourcechampify.io/platform/champion-tracking and champify.io/pricingread 2026-09-02 |
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| Security, Identity & Governance | Full |
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Both certifications and access controls are documented, and the attestation has a second layer. Champify states SOC 2 Type II compliance, with the report available on request, and has completed the Salesforce AppExchange security review, which involves security scans and a review by Salesforce's own security team of both Champify's package and its third-party data processors, so an independent platform owner has examined the supply chain. GDPR and CCPA compliance with a DPA on request, documented business continuity and customer notification policies, and periodic security awareness training for all staff. Access control: the plan table names Custom Permissioning, with four permission sets shipped in the package plus the ability to customize them or build your own. Sourcechampify.io/security and champify.io/pricingread 2026-09-02 |
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| Observability & Auditability | Not documented |
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Champify ships reporting, not an audit trail. Its records land in the customer's own Salesforce org, so Salesforce's native field history covers them, but that is the customer's system supplying the record, not something Champify provides. What Champify itself ships is 50-plus pre-built reports and three customizable dashboards inside Salesforce, which show what was found and how the pipeline performed. No decision trace, no scoring rationale, and no record of why a given contact was tiered as it was or why a relationship was scored strong appears anywhere on the property, which matters because tiering and relationship strength are the judgments the product exists to make. One trap: an unremoved website template block on the pricing page advertises an audit log, SSO and API access on plans priced $96 to $384 a year; none of it is Champify's. Sourcechampify.io/pricing and champify.io/securityread 2026-09-02 |
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| Memory & State Persistence | Not documented |
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State persists in the customer's system of record rather than in an agent. Relationship, meeting and engagement history accumulate in Salesforce and are re-analyzed on each detection, Contact Management and Calendar Sync keep that store current by enriching contacts, completing opportunity roles and flagging departed contacts, and Insider AI "consolidates the unique intel from your prior engagements" into Salesforce fields. That is the CRM record the product maintains and reads, not memory: no memory object is exposed, no per-agent state across runs is documented, and there is no way to inspect, correct, retain or forget what the system has concluded. Sourcechampify.io/platform/contact-management and champify.io/platform/insider-airead 2026-10-01 |
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| Deployment & Data Residency | Full |
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The app runs inside the customer's own Salesforce environment, in the vendor's words. Under the hosting heading, the security page says that as a native Salesforce app Champify resides within its customers' Salesforce environments rather than in vendor infrastructure, which it positions as more reliable and secure than a third-party application. In practice the package, its objects and every record it writes sit under the customer's existing Salesforce residency, tenancy and access controls, and Salesforce Sandbox Deployment is offered on every plan so the install can be staged. A real limit: the job change detection service necessarily processes tracked-contact data outside that boundary, no region selection is offered for it, and no residency statement covers it. So the application is in the customer's tenant, while the signal that makes it useful is not. Sourcechampify.io/security and champify.io/pricingread 2026-09-02 |
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| Prebuilt Agents, Templates & Packs | Partial |
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Named products rather than a library to browse. Four ship: Relationship Tracking for job change monitoring, qualification, tiering and CRM delivery; Insider AI for AI-driven re-engagement of closed-lost opportunities; Contact Management for enrichment and CRM hygiene; and Calendar Sync for completing contacts and opportunity roles, with New Executive Hires and CRM Clean sold alongside. Configuration is by audience definition and routing rule rather than by selecting a packaged asset, and there is no library to browse. The plan table lists Revenue Playbooks with named plays (new pipeline, multi-threading, retention, cross-sell and upsell, nurture, and rip and replace), but they sit under professional services alongside enablement decks and onboarding, delivered as a template on the entry plan and custom on enterprise, so they are a service rather than a product feature. Sourcechampify.io/pricing and champify.io/playbooksread 2026-09-02 |
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| Triggers & Channel Coverage | Partial |
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One signal family, watched closely, delivered internally rather than outbound. Work starts on relationship movement: tracked contacts changing jobs, covering both departures from customer accounts and arrivals at target accounts, with a separate New Executive Hires product monitoring named accounts for incoming leadership, and closed-lost opportunities surfaced for re-engagement. Qualification and tiering filter the volume so only relevant changes reach a person. Delivery is Slack and email alerts plus records written into Salesforce views, on plans with unlimited users. Intake is one signal class rather than a multi-signal trigger framework, and output is alerting into internal tools rather than outbound channels, since Champify does not contact the prospect at all. Sourcechampify.io/platform/champion-tracking and champify.io/pricingread 2026-09-02 |
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| Model Flexibility & Routing | Not documented |
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No model is named and the customer has no choice. Insider AI is described by what it reads and produces, synthesizing call transcripts, emails and CRM history into a re-engagement brief, without identifying a provider, and nothing across the platform pages, the plan table, the security page or the legal pages offers a model selector, per-agent model choice, routing policy, bring-your-own-model or bring-your-own-key. Sourcechampify.io/platform/insider-ai and champify.io/securityread 2026-09-02 |
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| APIs, SDKs & MCP Extensibility | Not documented |
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Nothing Champify publishes lets the platform be called from outside. The site map is short: five platform pages, three use-case pages, customers, pricing, resources including playbooks and three competitor comparisons, careers, and security, privacy and terms in the footer. There is no developer portal, no docs or API subdomain, no published API reference, no SDK, no webhook documentation and no MCP server. The Salesforce AppExchange managed package is an install route rather than an inbound interface, and where Champify's objects can be reached programmatically, that is through Salesforce's own API rather than anything Champify ships. One trap: an unremoved website template block on the pricing page lists API access as a plan feature; it belongs to the template, not the product. Sourcechampify.io/integrations and champify.io/pricingread 2026-09-02 |
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| Testing, Debugging & Optimization | Partial |
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A real pre-production environment. Salesforce Sandbox Deployment is a named feature on every plan, so a customer can install and run Champify in a Salesforce sandbox against non-production data before it touches the live org. Alongside it, the Apex Governor is a configurable threshold that keeps Champify within Salesforce platform limits at any scale. What is missing is measurement of the product's judgment: no accuracy figure for job change detection, no scored evaluation of relationship strength, no replay of past decisions and no way to compare one tiering configuration against another. The commercial ROI guarantee is a contractual commitment, not evaluation tooling. Sourcechampify.io/pricingread 2026-09-02 |
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| Browser & Computer Use | Not documented |
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Everything runs through data connections. The product reads Salesforce records, calendar and meeting history and product usage data, and writes leads, contacts and opportunity roles back into Salesforce through its managed package, with alerts delivered to Slack and email. Nothing describes an agent operating an interface the vendor does not control, and there is no browser control, extension, headless session or screen operation anywhere on the property. Sourcechampify.io/platform/champion-tracking and champify.io/integrationsread 2026-09-02 |
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The Agentic Index coverage score grades every vendor Full, Partial or Not documented against the same 14 buyer facing capabilities, from public evidence only. Each capability links to how all vendors in the index score on it. How this evidence is graded
Pricing
Core from $2,000 per month for 15,000 tracked contacts, Pro from $3,000 for 40,000, Enterprise from $6,000 for 150,000. Unlimited Salesforce users on every tier.
volume of contacts and accounts monitored
Included quota
Published entitlements by tier. Core: Relationship Tracking on 15,000 contacts with add-on up to 150,000, Salesforce package with unlimited users, Slack and email alerts, colleague referrals, RevOps orchestration, 50-plus pre-built reports and three customizable dashboards, opportunity contact role assignment, sandbox deployment, Apex governor, four permission sets, standard onboarding and a dedicated CSM. Pro adds 40,000 contacts with add-on to 200,000, Calendar Sync for 50 users with add-on to 1,000, Insider AI on 2,000 accounts with add-on to 20,000, New Executive Hires on 2,000 accounts, CRM Clean on 50,000 contacts, custom playbooks and premier onboarding. Enterprise adds 150,000 contacts with add-on to 2 million, Insider AI on 5,000 accounts, Calendar Sync for 200 users with add-on to 5,000, New Executive Hires on 10,000 accounts, CRM Clean on 150,000 with add-on to 10 million, and enterprise Salesforce governance.
What is public
A complete three-tier rate card with a full feature matrix. Core at $2,000 a month, Pro at $3,000 and Enterprise at $6,000, each with published contact, account and user allowances and the add-on ceiling each can expand to, alongside a feature table covering the Salesforce package, alerts, RevOps orchestration, reporting, sandbox deployment, the Apex governor, permission sets and professional services by tier. A pricing FAQ explains the volume-based model, why the vendor does not charge per signal, how to monitor consumption from a shipped Salesforce dashboard, and states there is no native HubSpot integration. No self-serve signup exists; all calls to action are a demo or a data test.
Billing mechanics
A flat monthly platform fee set by the volume of contacts and accounts monitored, not by seat count: all tiers include unlimited Salesforce users, so team growth does not change the bill. The billing unit varies by product, contacts tracked for Relationship Tracking, accounts monitored for Insider AI and New Executive Hires, users with synced calendars for Calendar Sync, and contacts processed for CRM Clean. Each is separately expandable through published add-on ceilings. Annual commitment; every purchase route is a demo.
Cost watchouts
One-time onboarding fee (~$3,000-$4,000), annual contracts, tiers gated by tracked-contact volume, undisclosed add-on pricing (InsiderAI, Calendar Sync) on Core, 14-day lag, and the separate sequencer + verified-email provider you still need to act on alerts (budget ~$3,500-$8,000+/mo all-in)
Variable cost rationale
The platform fee is flat within a tier and unlimited on users, so short-run exposure is low and predictable. The variable is the monitored contact and account count, which grows with the CRM rather than with usage, and crossing a tier or add-on ceiling steps the price up at rates the vendor does not publish.
Additional watchouts
The bill moves with database size rather than team size, so growth in tracked contacts is the thing to model, and the vendor's own FAQ says the platform needs at least 10,000 contacts to be worth it unless average contract value is very high. Salesforce is a hard requirement: there is no native HubSpot integration and the vendor directs HubSpot users to build their own Salesforce-to-HubSpot sync. Separately, and importantly for anyone reading the pricing page: an unremoved website template block sits below the real plan table advertising $96 to $384 a year plans with SSO/SAML, an audit log and API access. It is not Champify's product and none of it should be read as an entitlement.
Overage / add-ons
No overage billing. Each tier carries a published add-on ceiling for contacts, accounts and users, and the vendor states it notifies customers in advance of approaching limits and works in good faith to address them. Consumption is visible through a pre-built dashboard shipped with the Salesforce package. The vendor explains its choice not to charge per signal on the grounds that signal volume is unpredictable and that per-signal pricing would reward surfacing noise.
Sales call required
Yes, required for paid access
Free / trial
No free tier and no trial. Every route is a demo or a data test request. A 2x ROI guarantee applies to all plans, backed by a published $500,000 ROI guarantee program.
Lowest paid plan
Core, from $2,000 per month, 15,000 tracked contacts, unlimited Salesforce users.
Commercial notes
Deliberately narrow and priced accordingly: one signal family, job and executive movement, delivered through one CRM. The vendor leans on outcome guarantees rather than discounting, publishing a 2x ROI guarantee on all plans and a separate $500,000 ROI guarantee program, and argues against per-signal pricing on the grounds that it would incentivize surfacing noise. Customers named on the property include Retool, dbt Labs, Qualio, Heap, Contentsquare and Force Management.
Key ambiguities
Tier prices are published as starting points and add-on pricing is not disclosed, so a buyer whose contact volume sits above a tier's included allowance cannot price the difference from the page. Professional services vary by plan and are not itemized. The page's own meta description advertises plans from $1,250 a month while the body starts Core at $2,000; the body is treated as current and the discrepancy is recorded rather than reconciled.
Cancellation / refund
Annual contracts standard, plus a one-time onboarding fee; a $500K ROI guarantee applies to all customers (Core also carries a 2x closed-won guarantee); no free trial (demo/POC only); Vendr-reported deals commonly land ~$15K-$30K/yr
Support SLA / resale
Dedicated CSM from Core up; higher tiers expand onboarding/success resources (reviewers rate support a differentiator); SOC 2 Type II, GDPR-compliant; integrates Salesforce, Gong, Salesloft, and others
Missing data
Published: all three tier prices, the contact, account and user allowances per tier, the add-on ceilings, the feature matrix, unlimited users on every tier, the absence of any free tier or self-serve route, and the ROI guarantees. Not published: add-on unit pricing, professional services cost, contract length and termination terms.
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