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Loopio

Also known as: Loopio Response Intelligence, Loopio Copilot Agent, Loopio Magic

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Entry priceNot published; quote by plan and seatsFull pricing detail

Response management platform that extracts RFP requirements, drafts cited answers with confidence scores and consolidates vetted answers into a governed library with multi-step reviews, audit trails, business unit partitioning and an open API.

Loopio is a response management platform used by more than 1,700 companies for RFPs, RFIs, DDQs, security questionnaires and sales proposals. Its AI, branded Response Intelligence, drafts answers from approved content with citations and confidence scores.

An uploaded RFP is parsed and its requirements extracted, responses auto-populate from the library and connected sources including SharePoint and Google Drive, and subject matter experts are tagged into gaps with requests landing in Slack or Microsoft Teams. Vetted answers consolidate back into a governed library with owners, version history, review cycles and freshness scores. Governed workflows route answers through review before submission, with multi-step reviews on Enhanced and business units and sandboxes on Enterprise, and content permissions carry into the Copilot Agent that brings approved answers into Microsoft 365 and PowerPoint.

Loopio's API, open to every plan, searches, creates and updates library content and projects, and webhooks run in both directions; the reference sits on a Stoplight portal. Security covers SOC 2 Type II with annual third-party audits, SAML 2.0 single sign-on through Okta, OneLogin, Entra ID or ADFS, and annual penetration testing, with an information security program based on ISO 27001 practices. Work starts when someone uploads a document, the audit trail records what people did to answers rather than how the AI produced them, hosting is multi-tenant AWS with no region choice, and pricing is quoted.

Vendor details

Canonical URL

https://loopio.com

Category

GTM / revenue agent

Subcategory

RFP and questionnaire response management

Funding status

Independent. Headquartered in Toronto, Canada. Used by more than 1,700 companies on the vendor's own count. No funding figure is published on the property.

Company status

independent

Use cases & customers

Primary use cases

RFP and RFI response managementsecurity questionnaire and DDQ responsegoverned content library managementsales proposal production

Target customers

enterprisemid marketbid and proposal teams with dedicated content owners

Deployment options

SaaScloud

Integrations

Content sources: SharePoint, Google Drive, unstructured documents and a Glean MCP content connector. Collaboration: Slack and Microsoft Teams for subject matter expert requests. CRM: a Salesforce API connector. Identity: SAML 2.0 SSO with Okta, OneLogin, Entra ID and ADFS. Productivity: a Copilot Agent bringing governed content into Microsoft 365 and PowerPoint. An API open to every plan creates and updates library content and projects, and webhooks run both ways.

In practice

A compliance claim written for your financial services division must never appear in a healthcare proposal. Loopio partitions content by business unit so each team draws only from its own approved answers unless permissions are granted.

An account executive is building a deck and needs an approved answer without opening another tool. The Copilot Agent pulls governed content into PowerPoint and tailors the messaging, with permissions carried through so they only see what they are cleared for.

Your library is quietly going stale. Automated review cycles and a per answer freshness score surface decay as a queue rather than letting it be discovered mid bid.

Agentic Index coverage score

8.0 / 14 capabilities · 57%

Integrations & Tool Calling Full

Loopio connects across classes, and permissions travel with the content rather than stopping at the boundary.

Content is drawn from SharePoint, Google Drive and unstructured document stores; contributors are reached in Slack and Microsoft Teams; CRM connections tie responses to the deals they belong to, with Salesforce the most developed; identity connects through Okta, OneLogin, Microsoft Azure and ADFS; and governed content surfaces across the Microsoft 365 suite through a Copilot Agent that carries each user's entitlements with it, so a seller in PowerPoint sees only what they are cleared for.

That spans document storage, collaboration, CRM, identity and productivity. No public connector directory or count is published, so breadth is shown by named classes rather than a catalog.

Sourceloopio.com/platform/integrations and loopio.com/platformread 2026-09-04

Workflow Orchestration Full

Loopio runs a full chain with governance in the middle of it.

An uploaded RFP in any format is parsed and its requirements extracted into a structured checklist, responses auto-populate from the approved library and connected sources, a subject matter expert is tagged where a gap remains with the notification landing in Slack or Microsoft Teams, and the answer then moves through multi-stage approval from draft to review to sign-off automatically with the right people notified at each step.

Vetted answers then consolidate back into the governed library with ownership and version history, so completing a response improves the corpus rather than only producing a document. A second chain runs on the library itself through automated review cycles and freshness scoring.

Sourceloopio.com/platform and loopio.com/platform/airead 2026-09-04

Knowledge Grounding & RAG Full

Answers are grounded on a governed corpus the customer owns, and the quality of that grounding is itself managed. Response Intelligence answers from a library Loopio positions as the single approved source of truth, supplemented by connected sources including SharePoint, Google Drive and unstructured documents, and every generated answer carries a traceable citation back to the entry it came from.

The corpus is curated rather than merely connected: entries carry ownership, version history, automated review cycles and a freshness score, and content partitions by business unit so a compliance claim written for one division cannot ground an answer in another division's proposal unless permissions allow it. That scopes grounding by authority as well as by relevance.

Sourceloopio.com/platform/ai and loopio.com/platformread 2026-09-04

Human Oversight & Guardrails Full

Review and approval happen inside the product. Governed workflows route generated answers through review before submission, with multi-step reviews on Enhanced and above, subject matter experts tagged into the gaps they own, and confidence scores and citations on each answer to direct attention.

Sourceloopio.com/platform/ai and loopio.com/pricingread 2026-10-01

Security, Identity & Governance Full

Single sign on runs through SAML 2.0 and Google authentication, integrating with Okta, OneLogin, Microsoft Azure and ADFS, and the platform's own access model partitions content by business unit so a contributor draws only from answers their permissions allow, with those permissions carried into external surfaces rather than stopping at the console. On compliance, Loopio is SOC 2 Type II certified and validated by annual third party audits.

Data is encrypted with TLS 1.2 in transit and AES-256 at rest, annual third party penetration testing covers the OWASP critical risks, and Loopio states GDPR compliance and CCPA alignment. Customer data is separated logically through coding standards, code review and database design, vendor security assessments are documented, and a published data processing addendum carries Standard Contractual Clauses.

Loopio states its information security management system is based on ISO 27001 rather than claiming certification against it, so the certified attestation is SOC 2 Type II and the ISO reference is an alignment claim.

Sourceloopio.com/platform/security, loopio.com homepage security section and loopio.com/legal/data-processing-addendumread 2026-09-04

Observability & Auditability Partial

Loopio audits content and people, not the AI's runs. Version history, audit trails of who changed and approved an answer, ownership, freshness scores and a performance analytics surface cover the content and the people. Nothing documents a trace of what the AI generated, retrieved or routed.

Sourceloopio.com/platformread 2026-10-01

Memory & State Persistence Not documented

What persists is a governed content library rather than memory. Vetted answers consolidate back into the library with owners, version history, review cycles and freshness scores, as the customer's own content. No memory the AI writes and reads back as its own state, with a scope, lifetime or delete path, is documented.

Sourceloopio.com/platform and loopio.com/platform/airead 2026-10-01

Deployment & Data Residency Not documented

The service runs as multi tenant cloud with no location or topology control offered. The security page states that customer data is hosted on Amazon Web Services with web servers and databases load-balanced across multiple availability zones, which is a reliability arrangement rather than a residency option, and it is the closest Loopio comes to describing where data sits.

No region selection, EU or other in region option, private cloud, VPC, single tenant tier or on premises route is documented. Isolation is logical rather than physical: customer data is separated through coding standards, code review and database design. On cross-border movement Loopio documents legal cover, with Standard Contractual Clauses applied to transfers out of the EU, UK or Switzerland, which is not a residency option.

Sourceloopio.com/platform/security and loopio.com/legal/data-processing-addendumread 2026-09-04

Prebuilt Agents, Templates & Packs Partial

One named agent comes with a set of resources, and there is nothing to browse and adopt. The Copilot Agent ships built and is the only named agent on the property; alongside it sit response templates and tools, which are largely enablement resources rather than configured product artifacts a customer selects into the platform.

The templates are real published assets and the Copilot Agent is a shipped, named capability. There is no catalog of prebuilt agents for distinct jobs and no template gallery of adoptable configurations, which fits a platform whose proposition is a governed library the customer builds and owns.

Sourceloopio.com/platform/ai and loopio.com/platformread 2026-09-04

Triggers & Channel Coverage Partial

Formats and channels are broad, but work has one way in. Document coverage spans RFPs, RFIs, DDQs, security questionnaires, proposals and general sales knowledge from one system, with import and export in any format including portal-based questionnaire layouts, and contributors are reached where they already are, through Slack, Microsoft Teams, connected CRMs, Microsoft Copilot and PowerPoint.

Those are notification and delivery channels rather than intake, since work enters by a person uploading a document; the API can create a project and webhooks run both ways, but no inbound email watcher, portal poll or event trigger that starts a response is documented.

The closest thing to a schedule is the automated review cycles that fire against the library on a cadence and surface stale entries as a queue with freshness scoring, which is scheduled work reaching a person, though it maintains content rather than bringing a response in.

Sourceloopio.com/platform and loopio.com/platform/integrationsread 2026-09-04

Model Flexibility & Routing Not documented

The customer does not choose the model and no provider is named. Response Intelligence is presented as proprietary AI trained on more than a decade of response data, which is a claim about training corpus and ownership rather than architecture.

No model list, routing policy stating which model handles which task, per workspace selection or bring your own key option is published. The Copilot Agent surfaces Loopio content inside Microsoft Copilot, which is the customer's own assistant calling Loopio rather than a choice of model. The proprietary framing makes it less likely the underlying models will ever be named.

Sourceloopio.com/platform/airead 2026-09-04

APIs, SDKs & MCP Extensibility Full

An API for the platform itself is documented and open to every subscription. Loopio's API guide (modified 26 August 2025) says other tools can search, retrieve, create and update library content, search projects, create a new project and update project information, create variables, and use webhooks both ways, on any Loopio plan; the support center confirms the API and points to developer.loopio.com, which redirects to a Stoplight reference.

Sourceloopio.com/blog/api-frequently-asked-questions and support.loopio.com API Documentationread 2026-10-01

Testing, Debugging & Optimization Partial

A continuous maintenance loop keeps content current, but nothing tests the agent. Three mechanisms operate on quality: per-answer confidence scores signaling readiness to submit, freshness scoring that prioritizes which library entries need attention, and automated review cycles that put stale content in front of its named owner on a cadence rather than waiting for it to be discovered mid-bid. An analytics and performance module reports on the result.

Nothing runs a controlled comparison, with no scored evaluation set, no benchmark, no regression check when the library or the matching model changes, no sandbox or dry run before an answer reaches a reviewer, and no win-loss feedback connecting submitted responses to outcomes, so answer quality never calibrates against whether the bids were won.

Sourceloopio.com/platform and loopio.com/platform/airead 2026-09-04

Browser & Computer Use Not documented

Nothing in the product drives procurement portals or other interfaces. Responses can be exported in a portal-based questionnaire format, but that is formatting a file to match a portal's layout rather than filling the portal, and no browser extension, portal autofill, headless session, screen or click automation is documented. The Copilot Agent operates inside Microsoft 365 through Microsoft's own extension framework, which is an authenticated integration rather than an agent driving an interface it has no access to. Loopio handles portal formats by import and export only.

Sourceloopio.com/platform and loopio.com/platform/integrationsread 2026-09-04

The Agentic Index coverage score grades every vendor Full, Partial or Not documented against the same 14 buyer facing capabilities, from public evidence only. Each capability links to how all vendors in the index score on it. How this evidence is graded

Pricing

Not published; quote by plan and seats

plan plus seats and add-ons

What is public

Plan names, what each includes and the 10 seat Foundations allowance; no rates.

Billing mechanics

Annual quote based subscriptions scaling with user count and edition, with add ons. Loopio publishes a pricing page carrying tier names and seat counts but no rates, so every circulating figure comes from procurement datasets and competitor analyses rather than the vendor.

Cost watchouts

Implementation and content library migration, contributor seat counts, add on modules, and the ongoing cost of a person to own library maintenance

Variable cost rationale

Seat and edition based annual contracts are predictable once signed, but implementation effort, add on modules and the standing headcount cost of library maintenance sit outside the quote and are where reported total cost diverges most from the entry figure.

Additional watchouts

Every plan is quoted; size seats and add-ons (translations, onboarding, industry integrations) before the call.

Sales call required

Yes, required for paid access

Free / trial

No free tier or self serve trial; demo and quote

Commercial notes

Every plan includes a success manager, structured training and ongoing optimization, which the vendor uses to justify a higher per seat cost than self serve alternatives. That support model is a real part of what is being bought, since the platform's value depends on library discipline that many teams cannot sustain unaided.

Key ambiguities

No rate is published for any plan; the quote turns on plan, seats and add-ons.

Missing data

No published rates, no implementation fee disclosure, no add on pricing.

Agentic Index verified 2026-10-01

Alternatives to Loopio

The closest documented capability profiles to Loopio among GTM and revenue agents tracked by Agentic Index, ordered by similarity on the same 14 point evidence the rankings use. No vendor pays for placement.

  • Arphie9.0 / 14Adds documented Model Flexibility & Routing
  • Inventive AI7.0 / 14A lighter documented profile than Loopio
  • Responsive9.0 / 14Adds documented Browser & Computer Use
  • Shopify Sidekick8.0 / 14Fuller documented coverage on APIs, SDKs & MCP Extensibility
  • SiftHub8.0 / 14Fuller documented coverage on Triggers & Channel Coverage
  • Actively AI7.5 / 14Fuller documented coverage on Triggers & Channel Coverage

Similarity is computed from each vendor's Agentic Index coverage score evidence, axis by axis, not from the totals. How this evidence is graded

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