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HubSpot

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GTM / revenue agentVerified 2026-06-23

Vendor details

Canonical URL

https://hubspot.com

Category

GTM / revenue agent

Subcategory

Marketing — AI agent layer across CRM

Pricing model

Sales-led

Pricing notes

Outcome-based: $0.50/resolved convo, $1/recommended lead; + credits ($10/1,000); Pro/Enterprise

Use cases & customers

Sources & related URLs

Research notes

PDF 'Free; $15/seat' STALE - moved to outcome-based pricing 4/14/26 + credit model. 20+ Breeze agents/assistants, Breeze Studio (no-code builder, beta), Breeze Intelligence (enrichment/intent), Knowledge Vaults. Spans marketing/sales/service - one vendor.

Recent platform changes

No recent material changes tracked yet.

Pricing

Usage-based · from $0.5/resolution

conversations

Public — partialHigh variable cost

What is public

Outcome-based: $0.50/resolved convo, $1/recommended lead; + credits ($10/1,000); Pro/Enterprise

Variable cost rationale

Outcome/usage priced; spend scales with volume

Sales call required

Mixed (some tiers require a call)

Lowest paid plan

Outcome-based: $0.50/resolved convo, $1/recommended lead; + credits ($10/1,000); Pro/Enterprise

Verified 2026-06-23

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Researched from public vendor sources. See Methodology.