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Entry priceFree plan; Pro $39 a month billed annually ($45 monthly); Legend $150 a month billed annually ($199 monthly); Team $29 per member a month billed annually ($35 monthly), minimum 3 members; Enterprise custom.Full pricing detail

AI-native workspace where teams centralize work and deploy AI coworkers, with twenty named integrations, five workspace templates, SSO and SCIM, a full audit trail over AI actions, and deployment in the customer's own VPC.

Play, formerly Spring, is an AI workspace platform that industry analysts including Gartner have begun tracking under the label AI work hub. It brings together three components that historically belonged to separate product categories. They are a workspace for teams, a no code builder that teams use to develop enterprise grade business applications, and an AI coworker layer that runs AI agents with administrative controls over the data and actions those agents are permitted to access, all administered together.

The pitch is that people write in plain English what they need and Play turns it into a secure workspace, letting non technical teams build custom applications and run AI coworkers alongside human employees while consolidating data and workflows that are usually scattered across many SaaS tools.

Play ships prebuilt templates such as Winning for CRM and relationship management, Prism for engineering and data dashboards built from raw rows with KPIs, charts, filters, and computed fields, Clarity for a flexible work operating system with tasks, subtasks, Gantt timelines, calendars, forms, and dashboards, and Communicate for channels, threads, huddles, and clean inboxes, spanning sales, marketing, engineering, people ops, and support.

Positioned as an AI safety net that CISOs approve and teams love, Play replaces scattered tools with one governed system without shadow IT, supporting enterprise identity, provisioning, deployment, and procurement, and it is built on Google Cloud with Claude. Early customers have used it to consolidate work that previously required collaborative work management software, CRM add ons, spreadsheets, and standalone AI productivity tools.

Vendor details

Canonical URL

https://play.fast

Category

Agent builder

Funding status

Private. Formerly Spring; based in San Francisco; CEO Amitay Gilboa. Introduced general availability of its AI workspace platform on May 11, 2026, and is built on Google Cloud with Claude from Anthropic. Funding details were not found.

Company status

independent

Use cases & customers

Primary use cases

No code enterprise app buildingRunning AI coworkers alongside teamsConsolidating SaaS sprawl into one workspaceGoverned cross team work management

Target customers

Enterprise business teamsNon technical buildersCISOs and IT governanceOperations and RevOps teams

Deployment options

SaaSCustomer VPCAWS Marketplace

Integrations

Twenty named integrations, each with its own documented feature set, spanning email and productivity (Gmail, Microsoft 365, Google Drive), knowledge and data (Notion, Airtable, Snowflake), CRM (Salesforce, HubSpot), issue tracking (Jira, Linear), finance (Stripe, Xero), support and ITSM (Zendesk, Intercom, ServiceNow), customer data and analytics (Segment, Mixpanel), marketing (Mailchimp), design (Figma) and HR (Workday). Actions are bidirectional, including email-triggered workflows, record-change triggers, two-way document sync, contact enrichment, ticket routing with auto-escalation, change-request automation, warehouse querying and employee data sync, with permissions and encrypted connectors applied across the layer.

In practice

A finance team runs its monthly close across spreadsheets and email. It builds a close tracker in Play with reconciliation and approval routing, and an AI co-worker checks the expense policy in the team's knowledge files when it answers questions.

Support wants open tickets watched around the clock. A scheduled task assigned to an AI co-worker runs every hour against the team's Zendesk tickets and generates a report each time, with no one starting it.

A regulated company wants AI coworkers without shadow IT. It deploys Play in its own VPC, connects SSO, SCIM and role based access to its identity provider, and streams every AI action and access event to its SIEM.

Agentic Index coverage score

9.0 / 14 capabilities · 64%

Integrations & Tool Calling Full

Twenty integrations are named, each with its own description and feature list. They are Gmail, Notion, Airtable, Salesforce, HubSpot, Jira, Linear, Google Drive, Microsoft 365, Stripe, Xero, Snowflake, Zendesk, Intercom, ServiceNow, Segment, Mixpanel, Mailchimp, Figma and Workday, spanning email, knowledge management, databases, CRM, issue tracking, file storage, productivity suites, payments, accounting, data warehousing, support, IT service management, customer data, product analytics, marketing automation, design and HRIS.

Actions run both ways, including email-triggered workflows, record-change triggers, two-way document sync, contact enrichment, ticket routing with auto-escalation, change-request automation, warehouse querying and employee data sync. Connections carry permissions and encrypted connectors. There is no custom connector path, webhook builder or integration marketplace beyond the named twenty.

Sourceplay.fast home and enterprise pagesread 2026-08-31

Workflow Orchestration Partial

Teams build custom work apps and workflows in Play's builder, with automated task delegation and AI coworkers handling task triage, follow-ups and status updates autonomously.

Standardizing processes across teams is named as an enterprise outcome, and example systems include a monthly close tracker with reconciliation and approval routing, an onboarding workflow assigning tasks and sending reminders, and a release hub with deploy checklists and incident tracking.

There is no orchestrator, delegation between coworkers, agent-to-agent handoff or shared context between agents, and no branching, looping, conditional or parallel control-flow construct or visual flow surface.

Sourceplay.fast product, enterprise and home pagesread 2026-08-31

Knowledge Grounding & RAG Full

Knowledge files are kept at organization and team scope, and AI co-workers check them for relevant context when answering. Teams are advised to keep files current, add keywords so co-workers find them, and add corrections for edge cases. A sales co-worker references ICP documents and a finance co-worker the expense policy. Data and Collections add structured tables co-workers can be connected to, and twenty named integrations feed records into the workspace. Play does not say whether retrieval is keyword or vector, or how citations behave.

Sourcehelp.play.fast How co-workers use knowledge pageread 2026-09-29

Human Oversight & Guardrails Partial

The AI coworker layer applies administrative controls over what data and actions agents may access, permission scoping set at configuration time that bounds an agent's reach in advance. There is no runtime approval step, checkpoint, pause for confirmation, pending action queue or human reviewer surface, and the CISO approved framing is positioning, not a mechanism.

Sourceplay.fast home and about pages, Play general availability announcement May 2026read 2026-08-31

Security, Identity & Governance Full

Identity and access controls run deep. They include SSO and SAML with the customer's identity provider, SCIM provisioning and de-provisioning, role based access control and granular permission management synced to the identity provider, organization level policy enforcement, audit trails with real time streaming of audit events to the customer's SIEM, data isolation between workspaces, TLS 1.3 in transit and AES-256 at rest, and deployment in the customer's own VPC. Play names no SOC 2, ISO or other attestation report, and none is described as pending.

Sourcehelp.play.fast Enterprise security and Security overview pages, play.fast enterprise pageread 2026-09-29

Observability & Auditability Full

Play keeps a full audit trail across every AI action, user and access event, streams audit events in real time to the customer's logging and monitoring stack, and gives full visibility into actions taken across the workspace. Scheduled tasks carry run history and a generated report per run. There is no example audit record, field list or retention period.

Sourceplay.fast enterprise page, help.play.fast Enterprise security and Scheduled tasks overview pagesread 2026-09-29

Memory & State Persistence Partial

Personal knowledge lets co-workers reference a user's preferences when chatting with that user, and a co-worker keeps its conversation history across edits. Play says co-workers learn from the team's actions and get smarter over time. Personal knowledge is a store the user maintains and the agent consults across sessions. There is no agent written memory store with a stated scope, lifetime or purge path, and no review or deletion surface.

Sourcehelp.play.fast How co-workers use knowledge and Co-worker library pages, play.fast product pageread 2026-09-29

Deployment & Data Residency Full

Customers can deploy Play in their own VPC, hosting it in their virtual private cloud for maximum data isolation and control, and can buy it through AWS Marketplace. Encrypted Connectors ensure all data in transit between Play and connected applications is encrypted. Play says the platform is built for regulated environments. There is no region selection within Play's hosted offering and no on-premises or air-gapped option.

Sourceplay.fast enterprise and home pagesread 2026-08-31

Prebuilt Agents / Templates / Packs Full

Five named templates each have their own page and a direct use link. Insight is a keyboard-first spreadsheet with CSV imports, typed tables, grouped views, charting and shareable saved views. Prism turns CSV or JSON rows into dashboards with computed fields, modular charts and governed sharing. Communicate provides channels, threads, huddles, statuses and clean inboxes. Winning is a CRM command center for deals, contacts, accounts and reports containing seven ready-to-run sales templates.

Clarity is a work operating system spanning table, kanban, gantt, calendar, form and dashboard views. Templates come with role parameters that fit the same asset to sales, product, marketing, people operations, customer success, operations and engineering, so teams start from templates instead of rebuilding the same operating system from scratch. These are workspace and application templates, not packaged AI coworkers, which are created from natural-language prompts.

Sourceplay.fast home and templates pagesread 2026-08-31

Triggers & Channel Coverage Full

Scheduled Tasks run on a cron schedule and can be assigned to an AI co-worker with its role, knowledge and connected tools. When the schedule fires, Play spins up a new session, executes the task and generates a report without manual input, for example weekly reports, nightly data syncs and hourly ticket monitoring. Plans cap active and daily scheduled tasks, and the integrations add email triggered, record change and event driven workflows.

Sourcehelp.play.fast Scheduled tasks overview, play.fast pricing and home pagesread 2026-09-29

Model Flexibility & Routing Partial

Play says it is model-agnostic and supports multiple AI providers, including the option for enterprise customers to use private or self-hosted models. No provider is named, and there is no model picker, model setting for each co-worker, bring your own key flow or routing control, so the choice among providers stays with Play and the enterprise private model option is a one sentence claim without a selection surface. The May 2026 announcement named Claude on Google Cloud as the platform's model.

Sourcehelp.play.fast Security overview pageread 2026-09-29

APIs / SDKs / MCP Extensibility Not documented

Play has no API, SDK, MCP server or A2A endpoint that lets an outside caller drive it, and no developer documentation. Custom integrations are built with Play's team. The in product app and workflow builder extends the platform from inside instead of opening it to outside callers.

Sourcehelp.play.fast home and Enterprise security pages, play.fast product pageread 2026-09-29

Testing, Debugging & Optimization Not documented

There is no preview or sandbox, test run, scoring, test set, expected outputs, version comparison or debugging view. The build loop runs from describing a requirement in plain English to receiving a working system and deploying coworkers into it. The claim that coworkers learn from team actions and get sharper over time describes an internal feedback signal, not a result a team can read and compare. The full audit trail records what happened without scoring whether it was correct.

Sourceplay.fast product, home and enterprise pagesread 2026-08-31

Browser / Computer-use Not documented

AI coworkers reach external systems through twenty named integrations, each an API connection with a described feature set. There is no browser control, navigation, form filling, screen interaction, scraping, visual grounding, desktop automation or web search, and no web access tool appears in the connector set. Advertised coworker roles, including a market researcher analyzing trending products, a competitor monitor tracking nearby rates, a brand monitor summarizing review sentiment and an SEO analyst auditing listings, describe outcomes, and Play claims no browsing mechanism behind them.

Sourceplay.fast home, product and enterprise pagesread 2026-08-31

The Agentic Index coverage score grades every vendor Full, Partial or Not documented against the same 14 buyer facing capabilities, from public evidence only. Each capability links to how all vendors in the index score on it. How this evidence is graded

Pricing

Free plan; Pro $39 a month billed annually ($45 monthly); Legend $150 a month billed annually ($199 monthly); Team $29 per member a month billed annually ($35 monthly), minimum 3 members; Enterprise custom.

Plan with included monthly usage plus top-ups; Team priced per member

Free tier

Included quota

Not public.

Cost watchouts

Cost scales with workspace seats and AI coworker usage across the organization; enterprise provisioning and deployment scope may add to the total.

Variable cost rationale

Spend scales with the number of workspace seats and the volume of AI coworker activity, though an enterprise platform license anchors the cost.

Overage / add-ons

Top-ups beyond the included monthly usage; admins can set a per-user monthly limit at which usage stops.

Sales call required

Mixed (some tiers require a call)

Free / trial

Free plan

Lowest paid plan

Pro at $39 a month billed annually ($45 monthly)

Key ambiguities

Self serve tiers are published on the pricing page; Enterprise is custom. General availability was released in May 2026.

Agentic Index verified 2026-09-29

Alternatives to Play

The closest documented capability profiles to Play among agent builders tracked by Agentic Index, ordered by similarity on the same 14 point evidence the rankings use. No vendor pays for placement.

  • Aigensei8.0 / 14Adds documented APIs, SDKs & MCP Extensibility
  • Airtable11.0 / 14Adds documented APIs, SDKs & MCP Extensibility and Testing, Debugging & Optimization
  • Dify12.0 / 14Adds documented APIs, SDKs & MCP Extensibility and Testing, Debugging & Optimization
  • DronaHQ11.0 / 14Adds documented APIs, SDKs & MCP Extensibility and Testing, Debugging & Optimization
  • Make11.0 / 14Adds documented APIs, SDKs & MCP Extensibility and Testing, Debugging & Optimization
  • Moveo.AI12.0 / 14Adds documented APIs, SDKs & MCP Extensibility and Testing, Debugging & Optimization

Similarity is computed from each vendor's Agentic Index coverage score evidence, axis by axis, not from the totals. How this evidence is graded

Head to head

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