Otter.ai
Also known as: Otter, otter.ai, AISense, AISense Inc, OtterPilot, Otter Meeting Agent, Otter Sales Agent, Otter SDR Agent, Otter AI Chat
The largest meeting platform by revenue, past 100M ARR, with three named agents including an autonomous SDR that conducts live product demos to website visitors entirely on its own.
Otter is the largest meeting platform in this pocket by revenue, passing 100 million dollars of ARR in March 2025 with more than a billion meetings processed, and it has moved decisively past transcription into agents.
Three named agents ship. The Otter Meeting Agent is a voice activated participant that draws on company wide meeting data to answer questions and complete tasks during the call itself. The Sales Agent gives live coaching and guidance mid conversation. The SDR Agent is the most striking: a multimodal autonomous agent that conducts live product demos with prospects entirely on its own, running on Otter own website so that visitors can learn about the product at any hour.
Around them sits an enterprise layer launched in October 2025 that positions Otter as a corporate knowledge base rather than a note taker. Agentic AI Chat autonomously handles meeting tasks such as scheduling and action item capture, incorporates screenshot content for richer context, and lets a user query Salesforce or HubSpot directly from inside the chat. A public API covers Jira, HubSpot, Salesforce and proprietary systems, and an MCP server exposes Otter data to external models including Claude.
For sales specifically it captures calls, coaches reps, extracts BANT fields, syncs the CRM and drafts follow ups automatically.
The honest limits are real. Multilingual support is weaker than rivals, minute limits constrain lower tiers, and an independent reviewer notes teams needing deep revenue intelligence will outgrow it for Gong. The agents themselves are separate SKUs sold through sales with no public price.
Vendor details
Canonical URL
https://otter.ai
Category
GTM / revenue agent
Subcategory
Meeting agents and corporate conversation knowledge base
Funding status
Private, operating as AISense Inc. Surpassed 100 million USD in annual recurring revenue in March 2025, with over 1 billion meetings processed and a claimed 1 billion USD plus in aggregate customer ROI. Backed by early investors in Google, DeepMind, Zoom and Tesla.
Company status
independent
Use cases & customers
Primary use cases
Target customers
Deployment options
Integrations
A public API supports custom integrations with Jira, HubSpot, Salesforce and proprietary systems, alongside webhooks on Enterprise. An MCP server connects Otter data to external AI models including Claude. AI Chat Connectors talk to Google Drive in both directions, and CRM integrations allow Salesforce and HubSpot to be queried directly from inside Otter AI Chat. Otter is also available as a native connector inside Glean.
In practice
A website visitor arrives at midnight and an autonomous agent runs them through a live product demo without any human present.
Someone speaks to the agent during a meeting and it answers from company wide meeting history, then captures the action items and schedules the follow up.
A rep finishes a call and BANT fields are extracted, the CRM is synced and the follow up is drafted without manual entry.
Sources & related URLs
Research sources
Agentic Index coverage score
9.5 / 14 capabilities · 68%
| Integrations & Tool CallingA PUBLIC API covering Jira, HubSpot, Salesforce and proprietary systems, webhooks on Enterprise, an MCP SERVER connecting Otter data to external models including Claude, AI Chat Connectors talking to Google Drive IN BOTH DIRECTIONS, CRM queryable from inside Otter AI Chat, and availability as a NATIVE CONNECTOR INSIDE GLEAN. Otter enterprise suite announcement and product blog 2026-08-08 | Full |
|---|---|
| Workflow OrchestrationThree named agents execute multi step work: the Meeting Agent answers questions and COMPLETES TASKS during calls, Agentic AI Chat AUTONOMOUSLY HANDLES meeting tasks including scheduling and action item capture, and the SDR Agent runs an entire product demo end to end. Enterprise adds unlimited custom AI workflows. Otter press releases and enterprise suite announcement 2026-08-08 | Full |
| Knowledge Grounding & RAGPositioned as the CORPORATE KNOWLEDGE BASE, with agents drawing on COMPANY WIDE MEETING DATA across more than a billion meetings processed, AI Chat querying Salesforce and HubSpot directly, document integrations, and automatic incorporation of SCREENSHOT CONTENT for richer context. Otter enterprise suite announcement 2026-08-08 | Full |
| Human Oversight & GuardrailsAdvanced admin controls and data retention policies bound what the platform does with data, and the Sales Agent is advisory by design since it coaches a human rep. But the SDR Agent conducts live demos to prospects ENTIRELY ON ITS OWN and Agentic AI Chat handles scheduling autonomously, with no approval gate, review step or confirmation documented for either. Otter press releases 2026-08-08 | Partial |
| Security, Identity & GovernanceEnterprise grade security stated as a pillar of the October 2025 suite: advanced admin controls, robust data retention policies and recently launched HIPAA compliance addressing healthcare and financial services, plus SSO, SCIM and domain capture. SOC 2 was not explicitly retrieved in this pass and should be confirmed. Otter enterprise suite announcement and pricing analysis 2026-08-08 | Full |
| Observability & AuditabilityAdvanced admin controls give organisation wide visibility and every conversation becomes searchable and traceable, with video replay on Enterprise, but no agent decision log, audit trail or reasoning trace was documented - notable given the SDR Agent talks to prospects unsupervised. Otter enterprise suite announcement 2026-08-08 | Partial |
| Memory & State PersistenceThe central repository of every conversation, decision and insight persists as durable organisational context the agents query against, governed by data retention policies, but this is the knowledge base doubling as memory rather than a per agent memory layer. Graded consistently with fireflies, gong and atlassian. Otter enterprise suite announcement 2026-08-08 | Partial |
| Deployment & Data ResidencyCloud SaaS with enterprise domain capture and admin controlled data retention, but no self hosting, private storage or published regional residency option was retrieved - a notable gap against fireflies, which offers storage on the customer own AWS or GCP. Otter enterprise suite announcement 2026-08-08 | Partial |
| Prebuilt Agents, Templates & PacksThree named prebuilt agents ship ready to run - Meeting Agent, Sales Agent and SDR Agent - alongside OtterPilot and TAILORED SUMMARIES that automatically adapt by functional role for sales, recruiters and project managers. Enterprise adds unlimited custom AI workflows. Otter press releases 2026-08-08 | Full |
| Triggers & Channel CoverageOtterPilot auto joins meetings from the calendar, the Meeting Agent is VOICE ACTIVATED and participates live during the call, the SDR Agent is triggered by a WEBSITE VISITOR arriving at any hour, and Enterprise adds webhooks. Coverage spans scheduled, in meeting voice, and inbound web visitor triggers. Otter press releases and independent review 2026-08-08 | Full |
| Model Flexibility & RoutingThe MCP server connects Otter data to EXTERNAL AI models including Claude, so a customer can bring their own model to Otter data - but no model selection, provider choice or routing for Otter own agents was documented. Partial on that basis. Otter enterprise suite announcement 2026-08-08 | Partial |
| APIs, SDKs & MCP ExtensibilityA PUBLIC API for custom integrations with named platforms and proprietary systems, an MCP SERVER exposing Otter data to external models, webhook access on Enterprise, AI Chat Connectors, and unlimited custom AI workflows on Enterprise. Otter enterprise suite announcement and pricing analysis 2026-08-08 | Full |
| Testing, Debugging & OptimizationNo agent evaluation, testing, scoring or debugging capability was documented - a real gap given the SDR Agent conducts unsupervised live demos to prospects, where output quality is directly customer facing. Honest absence. Otter public sources 2026-08-08 | Unable to verify |
| Browser & Computer UseThe SDR Agent is described as multimodal and conducts live product demos, and Agentic AI Chat incorporates screenshot content, but no browser control, page navigation or agent driven computer use was documented and the demo mechanism was not detailed. Graded N pending first party confirmation of how demos are actually driven. Otter press releases 2026-08-08 | Unable to verify |
The Agentic Index coverage score grades every vendor Full, Partial or Unable to verify against the same 14 buyer facing capabilities, from public evidence only. Each capability links to how all vendors in the index score on it. How this evidence is graded
Pricing
Free tier; Pro 8.33 USD per user per month billed annually
per user subscription; named agents sold as separate SKUs
Included quota
Free: 300 transcription minutes per month, 30 minutes per conversation, 3 lifetime audio or video file imports. Paid tier minute limits vary and are noted by reviewers as a real constraint on heavy schedules.
What is public
Tier pricing, the annual versus monthly split and free tier limits are published. Agent pricing is not published at any tier.
Cost watchouts
**TWO SEPARATE TRAPS. FIRST, THE AGENTS ARE NOT IN THE PUBLISHED PRICING AT ALL - Meeting Agent, Sales Agent and SDR Agent are separate SKUs quoted through sales, so the advertised per seat price buys the transcription product and none of the agentic capability the company markets on. SECOND, THE ANNUAL VERSUS MONTHLY GAP ROUGHLY DOUBLES THE PRICE: Pro is 8.33 USD annually against 16.99 monthly, Business 19.99 against 30. The save 51 percent and save 33 percent banners are the gap between those two columns, not a discount off a list price.** Beyond that, several advanced sales, security and organisation wide features are Enterprise only, HIPAA is an optional add on, and minute limits on lower tiers constrain heavy meeting schedules. An independent analysis also notes Otter changes prices and plan limits fairly often, so any figure is a snapshot.
Variable cost rationale
Graded high despite a clean published per seat subscription, because the capability that defines the product is priced entirely outside it: three named agents sold as separate SKUs through sales with no public number, so a buyer cannot forecast the cost of the thing they are actually buying. The annual versus monthly structure roughly doubles the rate for anyone unwilling to prepay a year, and the vendor is reported to change prices and plan limits frequently.
Additional watchouts
The advertised price does not include the agents. Establish agent SKU pricing before comparing Otter to any rival that bundles agentic capability into its seat price, or the comparison is meaningless.
Overage / add-ons
Not retrieved. Minute limits apply per tier rather than metered top ups.
Sales call required
Mixed (some tiers require a call)
Free / trial
Free plan with 300 transcription minutes per month, capped at 30 minutes per conversation
Lowest paid plan
Pro, 8.33 USD per user per month billed annually
Commercial notes
**A FIFTH FORM OF THE PAYWALL PATTERN, AND THE MOST OPAQUE: the agents are not gated to a higher tier, they are ENTIRELY SEPARATE UNPRICED PRODUCTS. The pattern now runs governance (n8n, dify), memory (superblocks), model quality (gong), agents as an add on licence (abnormal-ai), and agents as separate dark SKUs (otter). Compare fireflies, which meters its agentic layer through a published credit pool - visible, if awkward.** Otter passed 100 million USD ARR in March 2025 with over a billion meetings processed, and claims enterprise customers save the workload of one full time employee for every twenty users at a 10:1 return - vendor sourced.
Key ambiguities
The entire agent price list. Since the agents are the reason to choose Otter over cheaper transcription, and none of them carries a public number, the published tiers cannot be compared against a rival that bundles its agents.
Missing data
All agent pricing, per tier minute limits, and current figures given the vendor changes plans frequently.
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Alternatives to Otter.ai
The closest documented capability profiles to Otter.ai among GTM and revenue agents tracked by Agentic Index, ordered by similarity on the same 14 point evidence the rankings use. No vendor pays for placement.
- Alta8.5 / 14A lighter documented profile than Otter.ai
- AiSDR9.0 / 14Adds documented Testing, Debugging & Optimization
- Amplemarket10.0 / 14Adds documented Testing, Debugging & Optimization
- Apollo.io9.0 / 14Adds documented Testing, Debugging & Optimization
- Demandbase9.0 / 14Adds documented Testing, Debugging & Optimization
- Fireflies.ai10.0 / 14Fuller documented coverage on Observability & Auditability and Deployment & Data Residency
Similarity is computed from each vendor's Agentic Index coverage score evidence, axis by axis, not from the totals. How this evidence is graded