SalesCloser.ai
Also known as: SalesCloser AI, SalesCloser
AI sales agents that take live phone, Zoom and browser calls: they qualify a lead, run discovery, and deliver an interactive screen-share demo in any of 32+ languages, trained on your own sales materials and objection library, and hand over to a person before the close.
SalesCloser.ai builds AI agents that handle the spoken part of selling. Its agents take live conversations: they answer or place phone calls, join Zoom and browser-based meetings, qualify a lead, run a discovery conversation, and deliver an interactive screen-share demo, adapting in real time when a prospect interrupts to ask about something else.
Agents are built without code and by role, so a team creates a qualification agent, a discovery agent, a demo agent, an onboarding agent or a support agent, then trains each by uploading sales materials, product specifications, FAQs and a structured objection library, and setting a brand voice. When a prospect asks about a technical specification, the agent answers from that documentation rather than improvising. The agents work in more than 32 languages, so an inbound lead is greeted and taken through discovery and demo in their own language, around the clock.
The company draws a firm boundary at the close, stating plainly that it does not replace sales representatives and that strategy, negotiation and closing stay with people, and it positions the voice channel as avoiding the account flagging and deliverability penalties that come with heavily moderated email and social outreach. It connects to Salesforce, HubSpot, Pipedrive, Gmail, Outlook, Zoom, Slack, Outreach and LinkedIn, publishes an API reference, and writes call outcomes back to the CRM as each call ends. SalesCloser is SOC 2 Type I compliant with Type II in progress. Pricing is not published and every route is a call. It is a first-party product of Wishpond Technologies, a publicly traded Canadian company.
Vendor details
Canonical URL
https://salescloser.ai
Category
GTM / revenue agent
Subcategory
Sales — voice/video sales agent
Funding status
A first-party product of Wishpond Technologies Ltd (TSXV: WISH, OTCQX: WPNDF), a publicly traded company based in Vancouver, British Columbia, which launched SalesCloser AI in April 2024 rather than acquiring it. Wishpond reported SalesCloser reaching $1M ARR by Q1 2025 with over 150 customers and more than 2,600 agents deployed, its fastest-growing product. Careers for SalesCloser are posted under Wishpond.
Company status
first party product
Use cases & customers
Primary use cases
Target customers
Deployment options
Integrations
Named first-party on the pricing page: Salesforce, HubSpot and Pipedrive for CRM, Gmail and Outlook for mailbox, Zoom for video conferencing, Slack for messaging, Outreach for sales engagement, and LinkedIn. The agent's own action surface additionally spans telephony for inbound and outbound calls, calendar for negotiating and booking meetings, and CRM writeback the moment a call ends. A Wishpond-launched SalesCloser integrations marketplace adds CRM, email marketing and task management connectors with Zendesk Chat and Asana named, and supports automation flows across multiple integrations. An API reference is published at app.salescloser.ai/documentation, linked from the site footer. The vendor claims integration with over 200 platforms without publishing a catalog.
In practice
An inbound lead lands at 2am while your reps are asleep. SalesCloser's AI agent answers the call, qualifies the prospect, and runs a screen-share demo right then, instead of letting them wait or book with a competitor.
You need different conversations for different stages. SalesCloser uses role-based agents, so you spin up a discovery agent or a demo agent, train each on your scripts and product specs, and set your brand voice.
A prospect speaks French and your team doesn't. SalesCloser greets them in their own language and runs the entire discovery and demo call in it, across dozens of languages, around the clock.
Sources & related URLs
Related / legacy domains
Agentic Index coverage score
7.5 / 14 capabilities · 54%
| Integrations & Tool Calling | Full |
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SalesCloser connects across classes, and its pricing page names the connectors: Salesforce, HubSpot and Pipedrive for CRM, Gmail and Outlook for mailbox, Zoom for video conferencing, Slack for messaging, Outreach for sales engagement, and LinkedIn, six distinct classes on its own page. On top of the connector list, the agent's own action surface spans telephony for inbound and outbound calls, video conferencing that it joins, calendar that it negotiates and books into directly, and CRM that it writes call outcomes into the moment a call ends. The Wishpond SalesCloser integrations marketplace adds CRM, email marketing and task management with Zendesk Chat and Asana named. The 200-plus platforms figure in the pricing FAQ has no published catalog behind it, so the named nine plus the marketplace are what is shown. Sourcesalescloser.ai/pricing, salescloser.ai/app and Wishpond marketplace announcementread 2026-09-02 |
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| Workflow Orchestration | Partial |
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One agent runs one live conversation end to end in a fixed product pipeline. The agent places or answers the call, qualifies, runs discovery, joins the video meeting, shares its screen, delivers the demo, handles objections, negotiates a slot, books the meeting and passes the outcome to the CRM, and SalesCloser's worked example has it jump to pricing when a buyer interrupts and then return. That is adaptation inside a conversation by one agent rather than a flow with branching or conditions the buyer configures, a set of coordinated agents, or a runtime or API over the flow; setup covers call workflows, integrations and language preferences without a documented flow surface. Sourcesalescloser.ai/build-an-ai-sales-agent and salescloser.ai/demoread 2026-10-01 |
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| Knowledge Grounding & RAG | Full |
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SalesCloser sets up a knowledge base first and retrieves from it under live conversational latency. The customer uploads company sales materials, product specifications and FAQ documents, adds a structured objection library, and defines a brand voice, and the agent is trained on all of it before it is deployed; SalesCloser states that when a prospect asks about technical specifications the agent pulls from that product documentation rather than improvising, and that agents can be fully customized to a brand's voice and tone. The condition it runs under is demanding: an unscripted question in a live spoken conversation, answered from the customer's own corpus with no opportunity to redraft. Nothing documents how the corpus is indexed, how conflicts between uploaded documents are resolved, or what the agent does when the answer is not in the corpus. Sourcesalescloser.ai/build-an-ai-sales-agent and salescloser.ai/pricingread 2026-09-02 |
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| Human Oversight & Guardrails | Partial |
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Autonomy is bounded by deal stage, as a product boundary rather than a configurable control. SalesCloser answers the question of whether it replaces human reps with a flat no, and says the product handles repetitive or early-stage conversations, qualification and routing while human reps remain in control of strategy, closing and complex negotiations. Generation inside that boundary is constrained by the uploaded knowledge base, the objection library and the brand voice definition, which SalesCloser describes as the guardrails the agent improvises within. The boundary is a design decision rather than something the buyer configures, and nothing sits between the agent and the prospect once it is live, with no approval gate, no live human takeover or barge-in on a call, no escalation trigger the customer sets and no policy engine. For a product whose output is an unrepeatable live conversation under the customer's brand, the missing takeover path is the consequential gap. Sourcesalescloser.ai/pricing and salescloser.ai/build-an-ai-sales-agentread 2026-09-02 |
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| Security, Identity & Governance | Partial |
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SalesCloser states an attestation with its type named, but publishes no access surface. The pricing FAQ says "We are SOC 2 Type I compliant, with SOC 2 Type II currently in progress" and that the company is actively working toward full GDPR alignment with third-party security assessors. No customer facing access surface is published, with no SSO, role based access control, admin permissions or audit log on the pricing page, the agent builder page or the footer, and no trust center, sub-processor list, penetration test statement, encryption detail or DPA published. On call compliance the FAQ says the product supports consent-based call handling and secure data storage, and that configuration options let teams align with regional regulations, without naming a mechanism. The vendor of record is SalesCloser.ai, whose parent is Wishpond Technologies Ltd of Vancouver; the parent's status does not transfer to this attestation. Sourcesalescloser.ai/pricingread 2026-10-01 |
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| Observability & Auditability | Partial |
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Every call is recorded, but there is no audit surface. Because every interaction is a recorded call, the buyer holds a verbatim record of what the agent said, and call outcomes flow into the CRM when a call ends. Nothing turns recordings into auditability, with no audit log, no record of the actions or tool calls the agent made or which passage of the uploaded corpus it drew on, no retention policy on recordings, no access control over who can replay a call and no per user attribution. SalesCloser says configuration options align call recording with regional regulations, which is a compliance control rather than an audit surface. Sourcesalescloser.ai/build-an-ai-sales-agent and salescloser.ai/pricingread 2026-10-01 |
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| Memory & State Persistence | Not documented |
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Within-call context and records are kept, but no agent memory. During a call the agent tracks what has been said, which objections have come up and where it is in the demo, and returns to its place after a digression; after the call, outcomes go to the CRM and recordings keep the exchange. The uploaded corpus, objection library and brand voice persist as configuration. No per prospect recall across separate calls is documented, so a returning prospect is not known to have called before, and there is no retention or forgetting control at the agent level. Sourcesalescloser.ai/build-an-ai-sales-agent and salescloser.ai/pricingread 2026-10-01 |
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| Deployment & Data Residency | Not documented |
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No deployment or residency control is offered. The pricing FAQ addresses compliance directly, covering SOC 2 status, GDPR progress, consent-based call handling and secure data storage, and names no region, hosting location or jurisdiction while doing so; secure data storage is asserted with no geography attached. Nothing on the property offers region selection, an EU option, single tenancy, a private VPC or on-premises deployment. That matters more here than for a text product, because SalesCloser processes and records voice across 32 languages, which implies EU and other non-US data subjects, while stating that full GDPR alignment is still being worked toward. The corporate parent is Wishpond Technologies Ltd of Vancouver, so the group sits under Canadian rather than US law, but no DPA or transfer statement appears on the SalesCloser property and the parent's jurisdiction is not a commitment by SalesCloser. Sourcesalescloser.ai/pricing and salescloser.ai/privacy-policyread 2026-09-02 |
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| Prebuilt Agents, Templates & Packs | Partial |
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What the customer gets is an agent builder rather than a library of agents. Creation is no-code and templated: the customer defines the agent's role, uploads a knowledge base, picks a voice, and ships, with SalesCloser publishing an agent-in-60-words route and an automatic bot builder alongside the full builder, and stating most teams deploy within days. Documented roles span lead qualification, discovery, product demo, onboarding and customer support, voices across more than 32 languages function as a packaging layer, and published use-case pages cover lead generation, cold outreach, lead qualification, conversion and Shopify revenue. Nothing is browsable, with no named prebuilt agents, template marketplace, importable play library or community exchange, so a buyer selects a role and builds rather than choosing a packaged agent. The Wishpond integrations marketplace is a connector catalog, not an agent catalog. Sourcesalescloser.ai/build-an-ai-sales-agent, salescloser.ai/agent-60-words and salescloser.ai/use-caseread 2026-09-02 |
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| Triggers & Channel Coverage | Full |
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Inbound calls and leads wake the agent around the clock. The agent builder page describes "inbound or outbound calls at scale" and promises to "Provide immediate assistance 24/7", so a lead or prospect who calls or arrives outside business hours is answered by the agent rather than queued for a person. Live conversation runs over phone, Zoom and browser based calls in more than 32 languages, with scheduling, booking, confirmations and reminders around the call, and scheduled outbound calling alongside. The inbound path is stated in marketing copy rather than documented. Sourcesalescloser.ai/build-an-ai-sales-agent and salescloser.ai/pricingread 2026-10-01 |
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| Model Flexibility & Routing | Not documented |
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No model provider is named and no customer choice is offered. SalesCloser's only description is functional: language capabilities are powered by AI models trained for real conversational use, allowing calls across regions without relying on scripted translations. Nothing on the homepage, pricing page, agent builder, use-case pages or Wishpond's corporate announcements identifies a model or provider, and no model selection, routing, bring-your-own-model or bring-your-own-key is offered. Voice selection across more than 32 languages is a persona control rather than model flexibility. For an agent speaking live under the customer's brand to their prospects, in a regulated calling context, an undisclosed model provider is a live procurement question. Sourcesalescloser.ai/pricing and salescloser.ai/build-an-ai-sales-agentread 2026-09-02 |
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| APIs, SDKs & MCP Extensibility | Full |
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SalesCloser publishes an API reference. The site footer carries a link labeled API Documentation under its Company section, pointing to app.salescloser.ai/documentation, and that page carries the title API Reference, SalesCloser API. Alongside it sits the Wishpond SalesCloser integrations marketplace, launched August 2024, connecting the product to CRM, email marketing and task management tools, with users able to build automation flows across multiple integrations rather than point-to-point syncs, and an Apps and Integrations page in the product navigation. The endpoint surface, authentication model and scope behind that reference are not stated, and no SDK, MCP server or partner certification program is documented anywhere else on the property. Sourcesalescloser.ai footer API Documentation link, app.salescloser.ai/documentation and Wishpond marketplace announcementread 2026-09-02 |
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| Testing, Debugging & Optimization | Partial |
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Every call is recorded for review, but no tooling is built on it. A buyer can listen to what the agent said and how it handled an objection, which assesses the agent itself; SalesCloser invites prospects to test the agent before buying and ships a free script generator. Nothing structures that review, with no sandbox or dry run mode to rehearse an agent before it speaks to a real prospect, no evaluation harness, no automated conversation scoring, no regression check when the knowledge base or objection library changes, and no way to compare one agent configuration against another. Sourcesalescloser.ai/build-an-ai-sales-agent and salescloser.ai/script-generatorread 2026-10-01 |
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| Browser & Computer Use | Partial |
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The agent operates a software interface on the customer's behalf, live and under real-time external input. It joins a video call, takes control of a screen share and navigates the product or deck while narrating, adapting its path to whatever the buyer asks; SalesCloser's own example is a prospect interrupting on the second slide to ask about pricing, the agent jumping to pricing, answering and returning to where it was. SalesCloser's wording is ambiguous between navigating a live product interface and navigating a structured demo environment, which are materially different capabilities, and the capability is confined to the demo surface with no general browser or computer control offered. Sourcesalescloser.ai/build-an-ai-sales-agent and salescloser.airead 2026-09-02 |
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The Agentic Index coverage score grades every vendor Full, Partial or Not documented against the same 14 buyer facing capabilities, from public evidence only. Each capability links to how all vendors in the index score on it. How this evidence is graded
Pricing
No public pricing. The pricing page routes to Schedule a Call or Book a Demo.
not published
Included quota
Not published.
What is public
No prices. The pricing page carries a headline about agents that scale with revenue, a strip of named integrations, three Trustpilot testimonials and an FAQ, then a single call to action to book a live call. The FAQ is substantive on everything except cost, covering the security position, language support, the human-versus-agent boundary, call compliance and recording, integration breadth and time to deploy.
Billing mechanics
Not disclosed. The vendor publishes no rate card, no tier structure and no unit of pricing, and routes every inquiry to a scheduled call that it says will cover pricing, features, onboarding and fit. Deployment is described as taking days, with setup covering call workflows, integrations and language preferences, which suggests an onboarding component, but none is priced.
Cost watchouts
Nothing commercial is published, so contract length, included call minutes, per agent or per minute charges and cancellation terms all have to be confirmed on the sales call.
Variable cost rationale
Unsizeable from public material. The cost driver for a live voice agent is call volume and duration, and the vendor publishes neither a unit of pricing nor any allowance, so a buyer cannot model what scaling from a pilot to production costs.
Additional watchouts
With no published rate, the things to establish on the call are the unit of pricing and what happens at volume, since the product's cost driver is live call minutes across up to 32 languages rather than seats. Two compliance costs sit with the buyer rather than the vendor and are worth pricing into the decision: outbound calling in a synthetic voice raises TCPA exposure, and recording conversations across many jurisdictions engages two-party consent regimes. The vendor says configuration options allow alignment with regional regulations but names no mechanism, so the operating burden of getting that right is the customer's.
Overage / add-ons
Not published.
Sales call required
Yes, required for paid access
Lowest paid plan
Not published.
Commercial notes
A first-party product of Wishpond Technologies Ltd (TSXV: WISH, OTCQX: WPNDF), launched April 2024 and reported by the parent as its fastest-growing product, reaching $1M ARR by Q1 2025 with over 150 customers and more than 2,600 agents deployed. Sold through a demo with agency and influencer partner programs alongside. An investor relations site is published at investors.salescloser.ai.
Key ambiguities
Everything commercial. No tiers, no rate, no minimum, no contract length, no included call minutes and no statement of whether pricing is per agent, per seat, per minute or flat. Any figure circulating for SalesCloser is a third-party estimate.
Cancellation / refund
Cancel-anytime advertised; free trial offered, but multiple reviews report unexpected post-trial charges/auto-renewal - verify terms.
Support SLA / resale
No-code agent builder; 200+ integrations; SOC 2 Type I (Type II in progress); hands-on onboarding (per reviews)
Missing data
Nothing commercial is published. Stated on SalesCloser's own pages: that pricing is book-a-call only, that deployment typically takes days, that setup covers call workflows, integrations and language preferences, and the security and compliance position.
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Alternatives to SalesCloser.ai
The closest documented capability profiles to SalesCloser.ai among GTM and revenue agents tracked by Agentic Index, ordered by similarity on the same 14 point evidence the rankings use. No vendor pays for placement.
- Conveyor9.0 / 14Fuller documented coverage on Security, Identity & Governance and Triggers & Channel Coverage
- lemlist9.0 / 14Fuller documented coverage on Prebuilt Agents, Templates & Packs and Triggers & Channel Coverage
- Responsive9.0 / 14Fuller documented coverage on Human Oversight & Guardrails and Security, Identity & Governance
- Warmly8.0 / 14Fuller documented coverage on Triggers & Channel Coverage
- 11x8.5 / 14Fuller documented coverage on Prebuilt Agents, Templates & Packs and Triggers & Channel Coverage
- Enginy6.5 / 14A lighter documented profile than SalesCloser.ai
Similarity is computed from each vendor's Agentic Index coverage score evidence, axis by axis, not from the totals. How this evidence is graded