Datapad

Datapad is an autonomous data analyst built to replace static dashboards with an agent that answers business questions in plain language and watches key metrics on its own. Founded by Cem Ruso, who earlier exited BluTV to Time Warner, and Orkun Soylu, formerly of Insider, the company is based in Istanbul and backed by investors including 500 Startups and Pitchdrive. Its pitch is simple. Take a company database and marketing stack, then tell the owner what is working and what is not, without the cost and delay of building analytics capacity by hand.

Users talk to a single chat, but behind it a team of specialist agents for marketing, search optimization, conversion, and business strategy work together to build each analysis. The agent converts plain language into SQL and executable Python, blends data across sources, and returns charts, tables, and dashboards. It goes beyond describing what happened and generates deliverables, producing campaign plans, optimization checklists, and written content that a team can act on immediately rather than interpreting raw numbers themselves.

Datapad connects to more than fifty data sources, spanning SQL databases, BigQuery, Snowflake, advertising platforms such as Google Ads and Facebook Ads, social channels, and customer relationship management tools. Rather than waiting for a question, it monitors metrics constantly, detects anomalies, and pushes alerts and scheduled analyses to a team through a Slack bot, email, or even voice interaction. A memory layer learns a company over time, holding its business context, preferred metric definitions, and internal terminology so answers grow more tailored the longer it is used.

A library of more than fifty ready to use workflows gives teams a starting point for common analytical jobs, and agencies can spin up white label client dashboards that consolidate many marketing platforms into one branded view. The product is delivered as a hosted service rather than something a customer runs on its own hardware, and it centers on its own agent stack rather than published named security certifications or a model routing gateway. Datapad remains an independent venture backed startup serving more than one hundred customers, and it fits growth and marketing teams that want proactive answers and finished deliverables rather than another dashboard to maintain.