Topo
Also known as: Topo AI, Topo.io
Custom trained AI SDR platform that detects buying signals across LinkedIn, G2, and GitHub, enriches and qualifies leads, and runs personalized email and LinkedIn outreach.
Topo is an all in one outbound platform for B2B sales teams, built around an AI sales agent that is custom trained for each company. Rather than sending generic templated sequences, Topo trains a company specific agent on product documentation, case studies, competitive battlecards, won deal data, call transcripts, and the CRM, so it understands the product, industry, pain points, and value proposition the way a top performing rep would. Founded in 2023 in Paris by former Aircall leaders who scaled that company from ten to over one hundred million dollars in revenue, Topo went through Y Combinator and is still early, having raised a small pre seed round. Its custom training approach is the moat that keeps it from being commoditized alongside generic AI SDR tools.
The agent handles the repetitive parts of outbound end to end. It monitors buying signals across industry specific channels such as LinkedIn, G2, and GitHub, plus website visitors and custom triggers like funding, hiring, technology changes, and job moves, then prioritizes the highest intent leads. It enriches contacts through waterfall enrichment, verifies emails and mobile numbers, qualifies leads against rules you define, builds and refills prospecting lists, and runs personalized email and LinkedIn sequences with reply handling and meeting booking. You set the ICP, messaging, and guardrails, and reps review each message before it sends.
Topo is deliberately software and a service. Every workspace comes with a dedicated account strategist and white glove onboarding, outbound strategy workshops, and a shared Slack channel, and a training period lets teams fine tune qualification criteria so the agent matches their standards. The philosophy is that process and strategy, not just software, are what make outbound win. On integrations, Topo connects two way with HubSpot as its primary CRM, with Salesforce arriving on higher tiers, and also works with Attio, Slack, Teams, Clay, and automation tools like Zapier, Make, and n8n through an API. It currently runs email and LinkedIn, with phone in development.
Topo has no free plan and no self serve signup; every engagement starts with a demo, and pricing is usage based on leads contacted per month. The Agent plan starts around nine hundred dollars a month for one thousand leads, Growth is roughly two thousand dollars a month for three thousand leads with unlimited signals and multichannel campaigns, and Pro reaches around three thousand dollars a month for six thousand leads plus Salesforce and custom workflows. A custom Scale tier covers ten thousand or more leads. Every plan bundles data, enrichment, sequencing, deliverability, the AI agent, and a dedicated strategist, which Topo frames as cheaper per qualified meeting than hiring an SDR.
Vendor details
Canonical URL
https://www.topo.io
Category
GTM / revenue agent
Subcategory
Custom trained AI SDR and outbound platform
Funding status
Independent, early stage. Founded in 2023 in Paris by Dan Elkaim, Leonard Henriquez, and Robin Philibert (former Aircall leaders), Topo went through Y Combinator (W24) and raised a $500,000 pre seed in April 2024. It was named a G2 Top 25 Best New Software for 2024.
Company status
independent
Use cases & customers
Primary use cases
Target customers
Deployment options
Integrations
Integrates two way with HubSpot as its primary CRM (import and export interactions, exclusions, and logs), with Salesforce arriving on higher tiers, and also connects to Attio, Slack, Teams, Clay, and automation tools like Zapier, Make, and n8n through an API. It currently runs email and LinkedIn, with phone in development.
In practice
Your reps waste hours researching accounts and writing first drafts. Topo's custom trained agent monitors buying signals, enriches and qualifies leads, and drafts outreach grounded in your product and won deals for reps to review.
You sell developer tools and generic intent data misses your buyers. Topo watches industry specific channels like GitHub and G2 alongside website visitors to surface prospects showing real signals in your market.
You want an SDR's output without hiring one. For a monthly subscription, Topo runs email and LinkedIn outbound continuously, and a dedicated strategist tunes your ICP, signals, and messaging during onboarding.
Sources & related URLs
Related / legacy domains
Capability coverage
5.5 / 14 capabilities · 39%
| Integrations & Tool CallingIntegrates deeply and two way with HubSpot, plus Slack, Teams, Attio, Clay, and automation platforms (Zapier, Make, n8n) and an API, solid integration, though CRM depth centers on HubSpot with Salesforce still arriving. | Partial |
|---|---|
| Workflow OrchestrationOrchestrates the end to end outbound motion autonomously (signal monitoring, enrichment, qualification, list building and refilling, multichannel sequencing, reply handling, and booking), real orchestration, though scoped to the outbound SDR workflow rather than general orchestration. | Partial |
| Knowledge Grounding & RAGCustom trains a per company agent on product documentation, battlecards, won deal data, knowledge base, call transcripts, and CRM so every message is grounded in the company's specific product, positioning, and successful patterns, and this grounding is the headline differentiator. | Full |
| Human Oversight & GuardrailsLets teams set the ICP, messaging, and guardrails within which the agent drafts, and reps review each message before it sends, with a dedicated strategist overseeing, a real human oversight surface, though there is no runtime guardrail enforcement engine. | Partial |
| Security, Identity & GovernanceNo infosec certifications, SSO, RBAC, or data governance controls are surfaced for this early stage vendor. | Unable to verify |
| Observability & AuditabilityProvides performance analytics with optimization recommendations, logs all agent activity to the CRM, and sends real time engagement alerts to Slack, operational observability, though centered on campaign performance rather than agent execution tracing. | Partial |
| Memory & State PersistenceThe custom trained agent persists company knowledge, but this is the training and grounding layer rather than a distinct runtime agent memory that the agent reasons across. | Unable to verify |
| Deployment & Data ResidencyDelivered only as a cloud SaaS platform with no self host, on premises, or data residency deployment option documented. | Unable to verify |
| Prebuilt Agents, Templates & PacksShips pre trained agents for different industries (such as HR, marketing, and finance) and use case setups plus configurable playbooks, reusable building blocks, though tuned per customer rather than an open marketplace. | Partial |
| Triggers & Channel CoverageSources buying signals exceptionally well across industry specific channels (LinkedIn, G2, GitHub), website visitors, and custom triggers (funding, hiring, technology changes, job moves) to prioritize high intent leads, and runs email and LinkedIn outreach, exceptional intent sourcing that meets the bar. | Full |
| Model Flexibility & RoutingUses a custom trained model per company, but exposes no user facing model choice, bring your own key, or routing gateway. | Unable to verify |
| APIs, SDKs & MCP ExtensibilityOffers an API for importing and exporting data and connects to automation platforms (Zapier, Make, n8n) and Clay, real extensibility, though without a documented SDK or MCP server. | Partial |
| Testing, Debugging & OptimizationOptimization is delivered mainly through a dedicated strategist's refinement, a training period to calibrate qualification criteria, and performance recommendations, rather than a user facing agent testing, simulation, or A/B framework. | Unable to verify |
| Browser & Computer UseAutomates LinkedIn outreach and scrapes public web sources (LinkedIn, G2, GitHub, company websites) to detect buying signals, browser style web automation, though not general computer use. | Partial |
Pricing
No free plan (demo required) · Agent ~$900/workspace/mo (1,000 leads) · Growth ~$2,000/mo (3,000 leads) · Pro ~$3,000/mo (6,000 leads) · Scale custom (10,000+)
Per-workspace monthly subscription priced by leads contacted per month; email infrastructure (domains/mailboxes) and buying-signal allotments scale by tier; dedicated strategist included
Included quota
Paid only, demo required, no self-serve signup. Usage-based on leads contacted per month per workspace. Agent ~$900/mo (some sources $875): 1,000 leads, ICP training, playbook setup, enriched data, email + LinkedIn, 1 buying signal, 6 mailboxes, dedicated strategist. Growth ~$2,000/mo: 3,000 leads, unlimited buying signals, multichannel (email + LinkedIn), strategy workshops, 6 domains/18 mailboxes. Pro ~$3,000/mo: 6,000 leads, Salesforce integration, custom workflows + data sources, 12 domains/36 mailboxes. Scale (custom): 10,000+ leads, tailored agents + infrastructure. All plans include audience building, intent signals, data enrichment, messaging, multichannel campaigns, reply management, email infrastructure, white-glove onboarding, and a dedicated strategist. HubSpot two-way integration (primary CRM).
What is public
Tier structure and approximate prices circulate via third-party reviews (Agent ~$900, Growth ~$2,000, Pro ~$3,000); Topo's own site does not publish a self-serve price table and requires a demo. Scale is custom.
Billing mechanics
Per-workspace monthly subscription priced by monthly leads contacted; infrastructure and signal allotments scale by tier; strategist included; demo required to buy.
Cost watchouts
Cost scales with leads contacted and tier jumps are large; higher volume or Salesforce require Pro; the bundled strategist/service is included but the overall price sits above email-only AI SDR tools.
Variable cost rationale
Pricing scales directly with leads contacted per month, and the tiers step up steeply (roughly $900 to $2,000 to $3,000), so growing volume drives cost quickly. Email infrastructure, signals, and enrichment are bundled but bounded per tier, and there is no self-serve entry point, so total cost is set through a sales conversation and rises with outreach volume.
Additional watchouts
No free plan or trial and no self-serve signup; a demo is mandatory. Steep tier jumps as lead volume grows. HubSpot is the only fully supported CRM for now (Salesforce arriving on Pro). Email + LinkedIn only (no phone yet). Early-stage vendor; no security certifications surfaced.
Overage / add-ons
Priced by leads contacted per month; higher volume requires a higher tier. Email sending is bounded by plan mailbox/domain counts and market size.
Sales call required
Yes — required for paid access
Free / trial
No free plan and no self-serve signup; a demo is required before subscribing.
Lowest paid plan
Agent at ~$900/workspace/month (some sources $875): 1,000 leads contacted/month, ICP training, playbook setup, enriched data, email + LinkedIn campaigns, 1 buying signal, 6 mailboxes, dedicated strategist.
Commercial notes
Software plus a service: every plan includes a dedicated strategist and onboarding workshops. Positioned as cheaper per qualified meeting than a human SDR. Higher entry price than email-only tools, reflecting the bundled data, infrastructure, and human service.
Key ambiguities
No official price table; tier prices are third-party estimates that vary, and Pro/Scale are effectively custom. Real cost depends on lead volume and is set on a demo.
Cancellation / refund
Subscription tied to monthly lead volume; terms set during the sales process. No free trial; demo only.
Support SLA / resale
Every plan includes white-glove onboarding, outbound strategy workshops, a dedicated account strategist, and a shared Slack channel with the Topo team.
Missing data
No official public price table; figures are third-party estimates and vary ($875-$900 Agent). Exact per-lead economics, Pro, and Scale pricing are set via sales.
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